Virgil Abloh Releases First OFF-WHITE Photo Book

OFF-WHITE frontman, Virgil Abloh relentlessly pushes new concepts for his label. He now returns with his first very own photo book, You Cut Me Off. Carefully aiming for a distinct approach in progressing his brand, in a recent interview with DAZED Digital, Abloh stated:

“The obligation isn’t to buy Off-White, it’s to just look at it... It’s just to be conscious of the concept. That’s what I’m doing, making a concept around streetwear... And my goal is for people to absorb the fashion show images or understand the layers of the fashion show that I’m putting together.”

You Cut Me Off archives OFF-WHITE collections photographed by Piotr Niepsuj. The photo book also presents candid shots before shows with appearances from A$AP Nast, Christina Paik, DJ Tremaine and stylist, Alister Mckimm. You Cut Me Off is out now and can be bought here.